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Rufus & Coco

In 2008, Anneke van den Broek was on a mission. With a passion for animals and an AGSM EMBA (Executive Masters of Business and Administration) and a diploma from the AICD (Australian Institute of Company Directors), combined with her background general management, sales, and marketing; Anneke set out to fill the gap in the pet care industry.

The result was the launch of a brand that offers the most original, trusted and inspired products to ensure that furry friends worldwide look good and feel great! Today, they are proud to be a household name for trusted quality pet products and Australia’s fastest growing pet brand. Rufus & Coco is wholly Australian owned.